Click here to see
the Case Study
Step 01
tHE idea
The Objective
A scientific article is chosen by the editor to be highlighted in communications and on the editor's website.
A specific graph or set of data will be redesigned to present the core message of the article. The aim is then to summarize the article's data in one image.
Step 02
tHE brief
PLOS - Public library of Science
Open access publisher for scientific articles.
Peer-reviewed journal - IF: 3.75
Website Page
This work is featured on a special page on the editor's website
The article deals with green metrics in several urban centres of Great Britain.
The image should present the 5 highest and 5 lowest ranked urban centres based on their green attributes.
In this article, green metrics is based on several parameters (tree cover, greenness and accessible greenspaces) for each urban centre.
Foliage and plants could then be depicted on the site of the artwork to evoke greenness.
The reader should instantly understand the main subject of the article: the ranking of 68 british urban centres based on their green attributes.
Data is the centerpiece of the image, and the reader should understand the location of the study: Great Britain.
Great Britain will be depicted in the center of the piece with a representation of the "greenness" of the 68 urban centres.
An isometric map is better to represent greenness vertically to avoid overlap as much as possible and to have a very visual piece.
The data of the 68 cities sometimes overlap so the data of the highest ranked urban centres and the lowest ranked urban centres will be detailed in frames above.
For this study based on green metrics, the main color will obviously be green.
To add modernity, a dark green has been chosen and is paired to burgundy/purple as a complimentary color.
The data for higher ranked urban centres (the cities with the most "greenness") will be depicted with very light green whereas the urban centres which present the least greenness will be presented in burgundy/purple.
Step 04
Article's data
Thank you